During the market entry stage, the strategic positioning, which was developed during the pre-opening phase, will be implemented. The generation of a feasible base occupancy is the focal point at this stage. The experienced employees at the TREUGAST headquarter manage the implementation of the required measures, make use of cost-optimizing synergy effects and select a competent management team that will be responsible for the operational management of the hotel.

  • Professional market entry and achievement of a strategic competitive advantage due to the connection to the well-established TREUGAST sales and marketing network
  • Cost optimization through stringent cost management and the usage of TREUGAST's special conditions
  • Professional management and implementation of measures based on the longstanding experience as operator of tourism-related businesses in difficult environments and / or challenging locations


Owners, investors, operators, insolvency and forced administrators


Successful market entry of the planned hotel

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