Your Contact Person at TREUGAST
Moritz Dietl joined TREUGAST Solutions Group in February 2012. In January 2016, he became part of the executive board and is in charge of the TREUGAST consultancy branch. Prior to joining TREUGAST, Mr. Dietl worked for the asset management company Hamilton Hotel Partners in London, where he was responsible for projects within Europe and the Middle East and advised hotels both in strategic and operational affairs.
Prior to that assignment, he was working as a Marketing Analyst for Hyatt International, in charge of the German and Central European hotels. As a fully educated specialist for hotel business (Hotelfachmann) and following several positions within the hotel operations, Mr. Dietl ultimately gained professional experience in the international hospitality industry.
Mr. Dietl holds a diploma degree in business administration (Dipl.-Betriebswirt FH) from the International University of Applied Sciences in Bad Honnef as well as a bachelor's degree (BA Hons) in International Management from the University of Brighton. Furthermore, he is lecturing at the ADG Business School and University of Applied Sciences Munich."
Michael Lidl stems out from a family of true hoteliers and has been with TREUGAST Solutions Group since 2009. In his position as executive partner, Mr. Lidl has been managing the TREUGAST consultancy branch since 2016. Beyond that, he is an active hotelier, owning and managing a four-star superior golf and wellness hotel as well as a low-budget city hotel. Michael Lidl holds a Bachelor's degree (BA) in Hospitality Management from the Baden-Wuerttemberg Cooperative State University (DHBW) and a Master's degree (MBA) in General Management from the University of Augsburg and the University of Pittsburgh. Today, Michael Lidl is lecturing at the University of Applied Sciences Munich as well as the Baden-Wuerttemberg Cooperative State University
"Prof. Stephan Gerhard is the founder of and partner at TREUGAST.
Apart from his extensive knowledge of the tourism industry, with more than 30 years of experience, Prof. Gerhard has made a name for himself as being one of the co-founders of the 25hours hotel company as well as the arcona Management GmbH. Prof. Gerhard is furthermore professor for hotel development at FHM - Fachhochschule des Mittelstands as well as lecturer at several renowned universities for tourism and real estate economics in Germany. Beyond that, Prof. Gerhard is a Certified Rating Advisor, a member of the advisory board of IUBH - International University of Applied Sciences Bad Honnef, IHA German Hotel Association and Deutscher Hotelkongress (German hotel congress) as well as a member of the FBMA foundation board."
"Stefanie Salwender has been with TREUGAST since May 2009. The Associate Director is a certified expert for real estate appraisals (CIS HypZert F) and holds a Bachelor's degree (BA) in Tourism Management as well as a master's degree (MA) in Management with a focus on accounting and finance. In her role as a project manager, Ms. Salwender benefits from her longstanding experience in the consulting business and possesses comprehensive knowledge in all areas of TREUGAST's services portfolio. Furthermore, she is the responsible author of the company's annual publications, including the Hotel & Food Service Intercompany Comparison as well as the Hotel Investment Ranking."
Since April 2017, Jennifer Dorn has been working for TREUGAST as assistant to the executive management and has supported the management team in its day-to-day operations. In her previous position as Global Account Manager at the NH hotel group in Munich, Mrs. Dorn was responsible for maintaining strategic partnerships with global key accounts. As part of her apprenticeship to become an executive assistant in hotel management, Mrs. Dorn gained international experience in the hospitality industry in Malaga / Spain as well as chain-hotel experience through a placement with Marriott International.
"Stefan Parma has joined TREUGAST as an in-house attorney in 2008. In this position, he is responsible for protecting the company's interests, especially in terms of contracting between TREUGAST and its business partners. Furthermore, he is advising the company members on all organizational matters.
Prior to joining TREUGAST, Mr. Parma worked as an attorney for a law and tax consulting firm. Upon graduation from the Ludwig-Maximilian-University with a degree in law and his traineeship at the Superior Court of Bavaria, Mr. Parma took part in several specialist lawyer training courses in the field of labor and tax law. "
Dominik Drexel has been working for TREUGAST Unternehmensberatung since January 2017. As Senior Consultant he is responsible for the project management of all hotel consulting projects. Previously, Dominik Drexel gained experience in hotel consulting in the area of Real Estate & Hospitality in Munich. In the course of these activities he has profound knowledge and experience in all fields of the TREUGAST service portfolio. During his studies at the University of Applied Sciences in Munich, Mr. Drexel obtained a Master of Arts degree in Tourism Management. Previously, he completed his Bachelor's degree at the Management Center Innsbruck (MCI) and the Universidad Argentina de la Empresa (UADE) in Buenos Aires. Mr. Drexel also trained as a hotel management assistant and gained operational experience in professional positions in Germany, Austria and Spain.
Sasa Bogdanov has been with TREUGAST since July 2018. Before joining TREUGAST, he held various positions at ARCOTEL Hotels for more than 10 years, most recently as Operations Manager and Managing Director for the Group's hotels in Germany. Mr. Bogdanov can look back on more than 20 years of management experience in the international hotel industry. He began his career at the ANA Grand Hotel Vienna. Afterwards Mr. Bogdanov went through further positions as Front Office Manager and Deputy Director until he took over his first hotel at the age of 26 as one of the youngest General Managers. Subsequently he proved his expertise as General Manager for ARCOTEL Hotels and the GCH Hotel Group in Prague and Zagreb as well as COO of Riviera Hotels & Resorts in Croatia.
The hospitality industry is strongly characterized by operational processes. The high expectations of TREUGAST towards a profound business expertise and industry-specific know-how is reflected throughout its consulting team. It is our strong belief that professional consulting services can only be delivered by consultants that show extensive on-hand operational experience. Thus, beyond an excellent academic degree, every TREUGAST consultant has gathered subject-specific training in the hospitality industry and is experienced in different operational processes.